Our m\xc3\xa9tier: the creation, production and distribution of Perfumes, associated scented products, and Beauty products.
More than 500 employees work at our various sites in France (including Paris and the industrial site of Le Vaudreuil) and abroad.
Our distribution extends to 15,000 points of sale throughout the world, including 450 Herm\xc3\xa8s stores and Herm\xc3\xa8s Fragrance and Beauty Personalised Spaces.
An ambitious growth strategy featuring the development of the Beauty and the implementation of new distribution models and new industrial methods.
Since it was founded in 1977, the industrial site in Le Vaudreuil (Eure) has been developing formulas and packaging, producing Herm\xc3\xa8s Fragrance and Beauty perfumes and associated scented products, and managing all the logistics and supply chain steps through to delivery at our clients. Approximately 260 employees currently work at the site.
Mission G\xc3\xa9n\xc3\xa9rale
Reporting to the Herm\xc3\xa8s Perfume & Beauty Managing Director Middle East, India and Africa, the Area Sales Manager is responsible for managing and developing the Perfume & Beauty business activities in all airports of the Middle East, Near East, India and Africa (total of 26 Travel Retail accounts).
Principales activit\xc3\xa9s
Strategy
Elaborate, implement and analyze the commercial strategy of the territory while collaborating with the Trade Marketing, Training and Merchandising teams.
Select the investments necessary to the successful implementation of the strategy, taking into consideration the specifics of each market and each client.
Develop business and partnership with clients
Monitor and visit regularly airports and operators.
Set up trustworthy and efficient partnerships with buyers and store teams.
Manage and animate, in conjunction with the Travel Retail Sales Delegate, the sales Beauty Advisors team and Team Leaders.
Every year set up sell out/ranking targets by operator and build trade, training and incentive strategy, in order to secure target achievement. Productivity per door driven strategy.
Negotiate spaces and commercial terms, when needed.
Control inventory at store/operator level and take actions if needed to secure healthy levels.
Search for business development opportunities in the territory in order to initiate new successful partnerships and/or activate sell out.
Marketing
Build, along with Marketing Manager, detailed and impactful trade marketing plans within our budget constraints.
Implement POS animations within deadlines in collaboration with Marketing/VM team.
Merchandising
Improve, in partnership with the operator, and strengthen our footprint and the image of the House through negotiations of optimum shelf spaces and personalized counters within the flagship stores of the region.
Ensure that the merchandising guidelines are always respected.
People/Training
Ensure ongoing training and performance evaluation of sales teams, in coordination with Regional Training Manager and Sales Delegate, through in-person or virtual trainings and on-going Ambassador program.
Lead and motivate BAs and ensure perfect grooming.
Organize regular sales/motivation contests.
Forecasts
Prepare and monitor forecasts.
Reporting
Set up monthly sell out reports per operator/store/line/ref.
Communicate Herm\xc3\xa8s Parfum & Beaut\xc3\xa9 \xe2\x80\x9cbest-practices\xe2\x80\x9d and track initiatives from competition.
Budget
Elaborate and track sell in and expense budget.
Management
Manage and develop 1 Travel Retail Sales Delegate according to the Herm\xc3\xa8s values.
Lead, drive, inspire and motivate team of exclusive BAs (approx. 40). Ensure strategy is properly shared from top to bottom and followed.
Analyze and optimize allocation of resources in the markets.
Finalit\xc3\xa9s du poste
Objectives:
Develop the business activity and reach sell in and profitability objectives in the territory, in accordance with the brand guidelines and strategic objectives of la Maison Herm\xc3\xa8s.
Contribute with the team to the strategic commercial development.
Profil du candidat
Minimum 6-year prior in Commercial / Sales / Key Account Management experience in Perfumes and Cosmetics.
Experience in Travel Retail (Middle East is a plus).
Excellent organization, analytical and inter-personal skills. Ready to work in a polyvalent, fast-growing and entrepreneurial environment.
Commercial knowledge including contract terms & conditions, negotiation and distributor/operator management