Job Description

Key Responsibilities:

• Develop and execute end-to-end ABM strategies tailored to key target accounts across different industry verticals.
• Partner with sales and customer success teams to identify key accounts and create custom marketing programs.
• Build and manage multi-channel campaigns (email, digital, events, direct mail, etc.) to engage buying committees within target accounts.
• Leverage marketing automation and CRM tools to segment audiences, track performance, and optimize campaigns.
• Align with sales to monitor account engagement, pipeline influence, and revenue contribution from ABM efforts.
• Use analytics and reporting tools to measure the effectiveness of campaigns and make data-driven recommendations.
• Coordinate with the content team to tailor messaging and assets for different stages of the buyer journey.
• Maintain a strong understanding of the market landscape, competitive positioning, and customer needs.

Qualifications:

• 36 years of B2B marketing experience, with at least 2 years focused on ABM or enterprise marketing.
• Proven track record of building and managing successful ABM campaigns that drive pipeline and revenue.
• Proficiency with ABM and marketing tools such as HubSpot, Marketo, Salesforce, Demandbase, 6sense, or similar platforms.
• Strong project management skills and attention to detail.
• Excellent collaboration and communication skills to work cross-functionally.
• Ability to think strategically and execute tactically in a fast-paced environment.
• Bachelor's degree in Marketing, Business, Communications, or related field (MBA is a plus).

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Nationality
Any
Iqama
Transferable, Resident