MAKE UP FOR EVER MIDDLE EAST & AFRICA is looking for a Graphic Designer Executive. The Graphic Designer Executive will implement visual guidelines across the GCC market. Will be responsible of maintaining the visual brand identity of Make Up For Ever by updating monthly merchandising launch assets both offline (in stores) & online (7 e-commerce accounts). KEY RESPONSIBILITIES

• Merchandising

• Implementing offline visual guidelines for UAE, KSA, KUWAIT, QATAR, BAHRAIN, JORDAN & EGYPT in boutiques & other retailers stores
• Resizing launch visuals & merchandising assets & sharing with the markets, overviewing status up until installation
• Updating strips with prices in English & Arabic on launch basis
• Creating required visuals assets based on HQ guidelines & sharing with suppliers for new boutique openings & yearly regional pop-ups
• Sharing assets & following up with suppliers on maintenance changes requested in UAE for boutiques & other retailers (visuals, grids, strips…)
• Creating yearly marketing kits, from design development to execution, following up with suppliers on sampling & production
• Creating collateral material for boutiques, masterclasses & events
• Creating local influencer marketing kits from design development to execution, following up with suppliers on sampling & production
• Raising POs for all non-permanent assets including, grids local production, maintenance, visual changes, strips etc. & monitor cost.
• Support Merchandising team on all required visual assets

• E-Merchandising

• Implementing digital visual guidelines for 7 e-commerce accounts in English & Arabic
• Creating assets as per guidelines of each e-commerce account including: rich media, PDP listings, PLP & other
• Monitor pages across all websites, ensuring that all products & banners are displayed as per brand guidelines
• Local content creation of creative banners when needed

• Digital assets development

• Ensuring timely execution of all online activations & regional campaigns and new product launches digital assets
• Supporting the digital team in all social assets (developing stories & posts as per HQ guidelines)
• Creating CRM emailers (newsletters) on weekly basis for the monthly launches based on HQ guidelines

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